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7th of May, 9:00 - 9:45

In this session, Frederik Jacobsen (Head of Digital Customer Engagement at ALK) joins Thomas and Viktor from Storm Consulting to discuss the increasing need to reframe Life Science companies GTM towards a more digital-driven HCP engagement model (DHE) and how it helps accelerate growth while lowering sales costs.

We will break down:
- Digital trends & the new Pharma GTM
- DHE Operating Model: What you need to succeed
- Roadmap: How to implement the model
- Industry Insights: Frederik shares practical learnings from working w. DHE

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Accelerating Growth with Digital HCP Engagement